Ancillary Task - Digipak
Ancillary
Task:
Your
ancillary task is where you will complete the following:
- A digipack (CD Cover, inside, insert and CD) for the album’s release;
- A magazine advertisement for the digipak.
Task 1: Analysis
For this
task you will produce:
} An analysis of 3-5 of each aspect (Front cover, insert, CD, back) of the
digipak
o
Explore
camera angles, mise-en-scene, colours, fonts, house style, etc.
o
What are the
conventions found in this media form?
o
How is the
band/artist being represented? (Denotation and connotation)
o
Who is the
audience for this album?
o
What genre is
this album? How is this shown/represented?
o
How will
these ideas be transferred to your own product?
Task 2: Listener
Profile & Mood Board
For this
task you will need to produce:
} A mood board/profile illustrating your
initial ideas and inspirations and your intended audience/listener looking for
your digipak & poster.
} This should provide the following
information:
o
What age
range do they fit into?
o
What gender
are they?
o
What brands
do they like?
o
What music
do they like?
o
What
socio-economic group do they fit into?
o
Potential
colours
o
Potential
fonts
o
Inspirational
digipak and posters
o
Inspirational
images
} This profile should be engaging and
inventive, try to think of innovative ways you can show who your listeners are.
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